MBA Stack
Where the demand is

America’s 7 Hottest Cities for MBAs

We ranked U.S. metros by MBA search interest on Google Trends, then mapped the employers and programs driving the demand using Payscale and Indeed.

MBA Stack · Infographic
01

The top 7, by search interest

Google Trends interest (0–100)
New York City 100
San Francisco 66
Boston 63
Lafayette, IN 63
Charlottesville, VA 59
Washington, DC 59
Gainesville, FL 56
02

The cities & who drives the demand

1

New York City

#1
Top employers
  • JPMorgan Chase
  • Citigroup
  • Columbia University
MBA programs
  • NYU Stern
  • Columbia Business School
2

San Francisco

66
Top employers
  • Google
  • Salesforce
  • Stanford University
MBA programs
  • Berkeley Haas
  • Stanford GSB
3

Boston

63
Top employers
  • Harvard University
  • Mass General
  • Fidelity
MBA programs
  • Harvard Business School
  • MIT Sloan
4

Lafayette, IN

63
Top employers
  • Purdue University
  • Caterpillar
  • Subaru of Indiana
MBA programs
  • Purdue Krannert
5

Charlottesville, VA

59
Top employers
  • University of Virginia
  • Sentara Healthcare
  • U.S. Dept. of Defense
MBA programs
  • UVA Darden
6

Washington, DC

59
Top employers
  • Booz Allen Hamilton
  • Deloitte
  • U.S. Dept. of State
MBA programs
  • Georgetown McDonough
  • Maryland Smith
7

Gainesville, FL

56
Top employers
  • University of Florida
  • Northrop Grumman
  • Shands HealthCare
MBA programs
  • UF Warrington
03

Honorable mentions

Google Trends interest
Syracuse, NY 55
Nashville, TN 53
Raleigh-Durham, NC 49
Philadelphia, PA 49
Chicago, IL 48
Atlanta, GA 47
Austin, TX 47
Houston, TX 46
Dallas-Ft. Worth, TX 43
Los Angeles, CA 43
San Diego, CA 41
Columbus, OH 41
Pittsburgh, PA 41
Salt Lake City, UT 40
Charlotte, NC 40

What we learned

Questions MBA Stack already answered — each card points at the source.

How much does an MBA cost?

Cost of attendance is the aid office’s official budget: tuition and fees plus books, travel, and living. It is the federal-aid ceiling, not an invoice.

Research source glossary cost-of-attendance

Cost & ROI

What is MBA ROI?

A constructed ratio: incremental pay over a named period, net of a named cost, divided by that cost. College Scorecard does not publish MBA ROI. Name every input.

Research source glossary mba-roi

Cost & ROI

What is opportunity cost of an MBA?

The wages you do not earn while you are in school, plus the raises that path would have produced. Often larger than tuition.

Research source glossary opportunity-cost

Cost & ROI

What is the cheapest accredited online MBA?

Start with the most-affordable ranking, then check accreditation and outcomes. Cheap without a score is a brochure.

Research source most-affordable-online-mba

Cost & ROIOnline MBA

Explore this knowledge hub Knowledge Graph